An effective marketing strategy for your hospitality business

Hospitality Marketing Proposal

Organic | Inorganic | Listing

Build the Brand, Attract New Guests, Maintain the Loyalty

Businesses that would be benefited

With this proposal, hospitality businesses can ensure that potential customers are aware of their existence and on-going offers.

Pick your marketing strategies

People book differently, travel differently, and have different budgets. Increase your guests and revenue by creating a mind blowing marketing strategy.

Organic Marketing

Get customers to come to you naturally over time, rather than via paid ads.

Inorganic Marketing

Show the essence of your hospitality to the guest via promoted ads.

Business Listing

List your business online to reach out to a larger audience and get bookings.

Organic Marketing

Guests need multiple points of contact from your brand before they’re ready to make a purchase, so an authentic and natural way of marketing helps make that possible.

We consistently market quality content that is designed to generate high level of trust and a lasting relationship with your guests.

Search Engine Marketing

With the changed trends, the guests have now become more curious. A quick surf on the internet can show the inside-out of your property even before the guests visit.

SEO helps to position yourself as a comfortable and trustworthy expert in your field.

Build your website

A professional website is the essence and the credibility of your hospitality business and everything that it stands for.

Our website proposal for Homestay Hospitality Service sees that this credibility is maintained.

Social media management

A solid social media strategy plays a fundamental role in how you connect with your guests.

Write blogs

Blogging is a great way to create a picture of your hospitality business. It can perfectly hold and describe the very ‘guest experience’ that is going to be provided.

Inorganic Marketing

Push your business into a broader visibility and reach a wider audience in a short time period. Via paid ads, we put your ads directly in front of the guest who is most likely to book.

A detailed analytics on paid ads helps you see the direct financial return on your advertising efforts immediately. This helps you to monitor costs and expenditure on advertising.

Remarketing is a critical component of hospitality marketing. With remarketing, you can lower your abandonment rate and get more business by showing enticing display ads to people who recently visited your site or social media followers. It reminds them you’re there and lead them through the process.

Business Listing

Get trendy by listing your hospitality business on Online Travel Agency websites.

We maintain the listing with good quality photographs, well-written descriptions, rates, and continuously update them according to the seasons & trends.

Google Business Listing

With google listing, we make your hospitality business easily searchable online.

We make sure information on your services and offers is up-to-date.

How does it work?

Market the Destination. Market the Facilities. Market the Perks

Step 1 - We define the situation

We take the first and crucial step that involves taking a good hard look at your company, its products and services, your competition, and the market.

Step 2 - We consider the target audience

We understand your target audience and create a sound foundation for your marketing strategy. It is a key aspect of creating a good marketing plan.

Step 3 - We define marketing objectives

What you want to achieve is an important question. We make sure your objectives are measurable, precise, and schedulable.

Step 4 - We take budget into consideration

We help you decide the marketing budget depending on the projected sales. It is a vital part of making a marketing plan profitable.

Step 5 - We select marketing platforms and content

We determine what platforms you will use depending on your target audience is the B2B sphere or B2C sphere.

Step 6 - We choose marketing methods and tactics

Here we focus primarily on your message, to ensure that the materials and media we create adhere to your message

Step 7 - We evaluate and improve the campaign

The last thing we do is evaluate the results and simply do it all over again.

Split the marketing strategy

Repeat customers bring in a sizable portion of revenue. So we split the marketing strategy to get a repeated footfall of your old guests along with new guests to maintain good revenue.

We believe in the motto, ‘don’t just market the accommodation but market the destination’. Hence we promote the beautiful local attractions, and marvelous events in the marketing campaign.

A picture speaks a thousand words

In today’s world, the guests as we know, prefer to search the property online before actually visiting it. Therefore it becomes crucial to ensure that the photographs speak the services and the experiences that will be provided.

IF A PICTURE SPEAKS A THOUSAND WORDS, REMEMBER A VIDEO CAN TELL THE WHOLE TALE

Videos tend to work well since they show off your space in a more thorough and engaging manner.

Adapt to a new normal

We highlight hygiene & safety that your hospitality services maintain. It ensures that guests remain well-protected from the ongoing pandemic by following recommended social distancing norms and minimizing the risk of an inadvertent infection.

Atithi Devo Bhava

We believe, the relation built with the guests is not limited with their stay in the property since they too are a vital source of marketing.

It is said, ‘atithi devo bhava’ i.e., guest is god. So we continue to maintain relations with the guest even after their comfortable stay via SMS, E-Mail etc.

Stay connected

Make your business contact information easily accessible to the guest and win their trust in less than 15 seconds by personally interacting with them online.