Case Study
Digital Transformation for Stride with SR
A high-performance personal brand and running coaching platform with optimized page speed and seamless Amazon/YouTube integrations.
The Challenge
Many wellness and coaching sites rely on generic WordPress setups that suffer from bloated page sizes, slow load times, and poor conversion structures. For Stride with SR, the digital presence needed to match the discipline and efficiency of a marathoner.
Key Goals
- Fast-loading catalog for running guides (5K, 10K, 21K, 42K)
- High-conversion layout for book purchases (Amazon.in / Amazon.com)
- Smooth, zero-delay integration for YouTube podcast feeds
Our Execution & Strategy
- Clean, handcrafted Vanilla CSS/HTML structure
- Lazy-loaded media feeds to bypass YouTube performance hits
- Semantic schema markup for search engines
Speed & Performance metrics
We engineer light vanilla structures to ensure maximum core web vitals and fast conversions.
Mobile Score
Google PageSpeed
LCP
Largest Contentful Paint
TBT
Total Blocking Time
CLS
Cumulative Layout Shift
Core Deliverables
Modular Training Guides
Built interactive, easy-to-read guides for 5K, 10K, 21K, and 42K running goals, optimized to capture organic search traffic.
Podcast Media Embeds
Integrated lazy-loaded video previews that only stream resources upon interaction to preserve lighthouse speed scores.
Book Funnel Flow
Created high-converting, custom book showcase components directing readers to regional Amazon online stores.
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